Art Direction
Creative Direction
Design
Illustration

Hi! I’m Rotem. 

I’m an art director based in Minneapolis, originally from Israel and by way of New York. Over my 15+ years of working in advertising for agencies in New York and Minneapolis, I’ve worked on anything from global brands to local business, and squeezed in fun branding and design projects for hospitality, Illustrated books, and co-founded a small publishing business

These experiences gave me permission to try on many hats and acquire numerous new skills (illustration, pattern making, styling, murals, book design) as well as gain a deeper understanding of the business side of things (marketing, e-commerce, content strategy and brand partnerships). Can’t wait to see what comes next.

I truly believe that meaningful interaction is key to connecting with audiences big and small. I keep a folder of late-night fan-emails from patrons of a bar I’ve created a series of menus for. 

Contact
rotem.raffe@gmail.com

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